Mattamy Homes has commissioned international artist JEFRË to design and construct a vibrant “heart” of Tradition, a meeting place where people can hang out, interact, and spark new connections. The soaring, 100-foot heart-shaped sculpture will be the tallest of its kind in the world.
“Like the Bean in Chicago, the HEART will draw residents and visitors to an experience unlike any other,” said Dan Grosswald, Mattamy President of Southeast Florida Division. “People will revel in the sculpture’s sunlight brilliance and dramatic evening illumination.”
The sculpture, with its gentle twist, will rise above a circular pedestal measuring 30 feet in diameter, recalling St. Louis’s iconic Gateway Arch. The sun will create reflections on the HEART’s stainless steel, polished surface whose appearance will transform nightly with LED lights.
Those who climb the glass bridge connecting the two sides of the HEART will have far-reaching views in all directions. The landmark will be visible from Tradition’s main entrance near Interstate 95 , attracting visitors who want to share a moment at the sculpture with their friends online.
“Tradition is what is in your heart. I just want to show how big it can be,” said JEFRË, whose works include “Reflection” in Philadelphia and “Heaven’s Gate” in Manila.
The HEART is currently under construction at JEFRË’s studios in central Florida. Mattamy Homes will build the foundation at the intersection of Discovery Way and Village Parkway. Installation is expected to be completed in time for a public dedication on Valentine’s Day 2022.
ABOUT MATTAMY HOMES
Mattamy Homes is the largest privately owned homebuilder in North America, with a 40-plus year history across the United States and Canada. Every year, Mattamy helps more than 8,000 families realize their dream of home ownership. In the United States, the company is represented in 10 markets – Charlotte, Dallas, Raleigh, Phoenix, Tucson, Jacksonville, Orlando (where its U.S. head office is located), Tampa, Sarasota, Naples and Southeast Florida – and in Canada, its communities stretch across the Greater Toronto Area, as well as in Ottawa, Calgary and Edmonton. Visit www.mattamyhomes.com for more information.
JEFRË (born Jefre Figueras Manuel) is a Filipino-American artist currently residing in Central Florida. He has created numerous site-specific artworks in major cities around the world including "Reflection" (2010) in Philadelphia’s Unity Plaza, "The Beacon" and "Code Wall" (2014) in Orlando and "Heaven’s Gate" (2019) in Manila. The artist’s first solo museum exhibition “Points of Connection” debuted in October 2020 at Orlando Museum of Art. JEFRË is currently working on a 24- story high sculpture titled "The Victor." Located at a bridge connecting the cities of Pasig and Quezon in the Philippines, the sculpture will be one of the world’s tallest artworks. JEFRË will also be the featured artist at Virgin Fest, the inaugural music festival from Richard Branson, with over 60 of his sculptures installed on the festival grounds. The artist’s first solo museum exhibition “Points of Connection” debuted in October 2020 at Orlando Museum of Art.www.jefre.org